FAQ

Entry Process
1. How much does it cost to enter?
2. Is there a limit to the number of entries?
3. How many pages should my completed entry form be?
4. What should I include in the one-page summary?
5. What can I include as evidence?
6. How do I access the entry forms and upload my entry?
7. How soon will I know if my entry has been successful?
8. I don’t have a Company Coordinator; can I still enter?
9. What is the nomination process?
10. Which countries can enter the Pf Awards?

Virtual Assessment Day
1. Is there more than 1 Day?
2. How do I attend the Virtual Assessment Day?
3. What is the dress code for the Assessment Day?
4. I have been selected in multiple categories – how does this work?
5. How many presenters are allowed for Team entries?

Awards Ceremony
1. How do I attend the Pf Awards Ceremony?
2. What is the dress code for the Pf Awards Ceremony?
3. Can I claim an additional trophy if I’m part of a team?

Other
1. How do we become a sponsor?
2. Do candidates need to attend both the Virtual Assessment Day and the Pf Awards Ceremony?
3. Do Pf Awards have a charity partnership?
Best Newcomer Award
Category description:
This category is open to individuals who have only been in the industry up to 18 months. They need to have demonstrated high potential for the future.
Examples of job titles for this category:
- All Sales Roles
- All Marketing Roles
- All Medical Roles
Who can enter?
The category is open to individuals only.
What will I be measured on?
We will measure a number of key competencies that have been designed around this role. They will include:
- Team working
- Influencing for results
- Planning and organisation
- Business acumen
- NHS & market knowledge
How will the individual be assessed?
- Written entry form submission
- Live virtual presentation with Q&A
- NHS Questionnaire
Who will assess?
You will be assessed by a range of independent judges who have had a significant amount of experience in the pharmaceutical or medical device industry
Excellence in Education Award
Category description:
This category is open to any team who have demonstrated an impactful learning intervention leading to tangible results. The project may have been in response to an internal need or that of a healthcare provider. It may have been delivered in collaboration with an external learning provider and if so, this should be reflected in the submission. The focus of this category is on how the team worked to identify the learning needs, developed suitable interventions to address these needs and measured the impact of the training on the organisation and/or customer.
Examples of job titles for this category:
- Account Manager
- Business Manager
- Learning and development partner
- Regional trainer
- Market access manager
- Key Account Manager
- Training Manager
- Human Resources Manager
- Communications Manager
- Project Manager
- MSL
Who can enter?
The category is open to teams only
What will I be measured on?
Measurement will be based on demonstration of how the team achieved against the following areas:
- Effective management and delivery of the project
- Identification of learning needs
- Design of learning content including innovation of approach
- Choice of learning delivery method and implementation of chosen method
- Collaboration to identify, design, deliver and implement the learning
- How well the learning met the identified need
- Impact and results on organisation and customer
How will the individual be assessed?
- Written entry form submission
- Live virtual presentation with Q&A
- NHS Questionnaire
Who will assess?
You will be assessed by a range of independent judges who have had a significant amount of experience in the pharmaceutical or medical device industry particularly in relation to Learning & Development.
Teams – Please note that only four members of the team will be needed at the Pf Awards Virtual Assessment Day
Excellence in Marketing Award
Category description:
This category is open to individuals who work in a marketing (or closely related) role and also is open to teams who have worked together and have demonstrated meaningful impact with a marketing program or campaign that created shared value for the customer and the company.
Examples of job titles for this category:
- Brand Manager
- Digital Marketing Manager
- Customer Marketing Manager
- Project Manager
Who can enter?
The category is open to individuals & teams
What will I be measured on?
Measurement will be based on demonstration of how the individual achieved against the following areas:
- The business case for the marketing program; use of insight and analysis
- Program development; ensuring quality & speed of delivery, within resources/budget
- Collaboration; working with others to produce the best results
- Implementation & measurement; use of KPIs and feedback
- Customer & company impact
How will the individual be assessed?
- Written entry form submission
- Live virtual presentation with Q&A
- NHS Questionnaire
Who will assess?
You will be assessed by a range of independent judges who have had a significant amount of experience in the pharmaceutical or medical device industry
Teams – Please note that only four members of the team will be needed at the Pf Awards Virtual Assessment Day
Future Leader Award
Category description:
This category is open to individuals who are highlighted as having high potential and future leadership capability. We are looking for those individuals who have made an outstanding start or have demonstrated meaningful impact in their careers in these extraordinary circumstances to date in the industry and have the capability and ambition to move into future leadership roles.
Examples of job titles for this category:
- All Sales Roles
- All Marketing Roles
- All Medical Roles
Who can enter?
The category is open to individuals only.
What will I be measured on?
We will measure a number of key competencies that have been designed around this role. They will include:
- Team working
- Influencing for results
- Planning and organisation
- Business acumen
- NHS & market knowledge
- Leadership
How will the individual be assessed?
- Written entry form submission
- Live virtual presentation with Q&A
- NHS Questionnaire
Who will assess?
You will be assessed by a range of judges who have had a significant amount of experience in the pharmaceutical or medical device industry.
Innovation Award
Category description:
This category is open to any individuals, who have demonstrated outstanding tenacity, agility and impact with new and different approaches to the way they support customers and NHS organisations.
Examples of job titles for this category:
- Territory Manager
- Key Account Manager
- Regional Outcomes Manager
- Primary Care Specialist
Who can enter?
The category is open to individuals & teams
What will the individual or team be measured on?
Measurement will be based on demonstration of how the individual achieved against the following areas:
- Analysis of the situation to identify the opportunity to innovate
- Consideration of NHS customer / organisation needs
- How the innovation was developed & implemented with the desired impact in mind
- How the individual worked with others to achieve the best results
- Impact of the innovation; on the customer and the company
How will the individual or team be assessed?
- Written entry form submission
- Live virtual presentation with Q&A
- NHS Questionnaire
Who will assess?
You will be assessed by a range of independent judges who have had a significant amount of experience in the pharmaceutical or medical device industry
Teams – Please note that only four members of the team will be needed at the Pf Awards Virtual Assessment Day
Market Access Award
Category description:
This category is open to all individuals who work as a national, regional or local Market Access who can demonstrate an approach to give patients wider access to products across a national and local environment.
Examples of job titles for this category:
- Patient Access Manager
- Market Access Manager – national or regional
- Market Access Analyst/Consultant
Who can enter?
The category is open to individuals only.
What will I be measured on?
- Advanced experience of patient access strategies and outcomes
- Commercial insight in local/regional health economy
- Collaboration; working with others to produce the best results
- Implementation & outcome; use of KPIs and feedback
- Stakeholder management and capability
How will the individual be assessed?
- Written entry form submission
- Live virtual presentation with Q&A
- NHS Questionnaire
Who will assess?
You will be assessed by a range of judges who have had a significant amount of experience in the pharmaceutical or medical device industry.
Medical Scientific Liaison Award
Category description:
This category is open to any individual who is working in a Medical Scientific Liaison (MSL) role. MSL’s have advanced scientific training and academic credentials.
Examples of job titles for this category:
- Scientific Affairs Advisor
- Medical Information Specialist
- Medical / Clinical Scientific Liaison
Who can enter?
The category is open to individuals only.
What will I be measured on?
We will measure a number of key competencies that have been designed around this role. They will include:
- Team working
- Influencing for results
- Planning and organisation
- Business acumen
- Application of medical knowledge to role
- NHS and Market knowledge
How will I be assessed?
- Written entry form submission
- Live virtual presentation with Q&A
- NHS Questionnaire
Who will assess?
You will be assessed by a range of judges who have had a significant amount of experience in the pharmaceutical or medical device industry.
NHS Partnership Award
Category description:
This category is open to any individual / team who have demonstrated outstanding customer focus, understanding and support specifically to help re-think, reshape or improve an important patient management pathway in the NHS. The focus of this category is around how the individual, team or organisation/company has understood a problem with existing services, engaged effectively with the NHS and worked with them to develop solutions that will have a real impact on the way patients are managed effectively and safely in todays environment.
Examples of job titles for this category:
- Healthcare lead
- Sales Specialist
- Patient Access Manager
- Brand Manager
- MSL
Who can enter?
The category is open to individuals & teams
What will I be measured on?
Measurement will be based on demonstration of how the individual or team achieved against the following areas:
- How the pathway issue was identified and how well it was understood
- Analysis of the issue, customer needs and internal capabilities
- Creation and implementation of possible solutions and how these were developed
- Ensuring alignment with company goals, compliance and ABPI best practice
- Demonstration of impact; for the customer & the company
How will the individual be assessed?
- Written entry form submission
- Live virtual presentation with Q&A
- NHS Questionnaire
Who will assess?
You will be assessed by independent judges who have had a significant amount of experience in the pharmaceutical or medical device industry plus a NHS customer from a commissioning organisation
Teams – Please note that only four members of the team will be needed at the Pf Awards Virtual Assessment Day
Outstanding Management Award
Category description:
This category is open to individuals with a core responsibility for leading and managing people. The focus of this category is around how the manager has delivered exceptional leadership, coaching and support; particularly throughout challenging times.
Examples of job titles for this category:
- Area Sales Manager
- Patient Diagnostic Manager
- Regional Sales Manager
- National Sales Manager
- Marketing Manager
- Functional Team Manager (e.g. Head of Supply Chain / Business Insights etc.)
Who can enter?
The category is open to individuals only.
What will I be measured on?
Measurement will be based on demonstration of how the manager achieved against the following areas:
- Drive to succeed & customer focus
- Maintaining motivation
- Demonstrating personal resillience and encouraging in others
- Developing others
- Fostering collaboration
How will the individual be assessed?
- Written entry form submission
- Live virtual presentation with Q&A
- NHS Questionnaire
Who will assess?
You will be assessed by a range of independent judges who have had a significant amount of experience in the pharmaceutical or medical device industry
Outstanding Teamwork Award
Category description:
This category is open to any functional area teams or cross functional teams, who have demonstrated outstanding performance, determination & skills as a team. The focus of this category is around how the team worked effectively to deliver outstanding customer value and impact.
Examples of job titles for this category:
- Clinical Brand Manager
- Implementation Lead
- Key Account Manager
- Cross-functional team
- MSLs
Who can enter?
The category is open to Teams only.
What will I be measured on?
Measurement will be based on demonstration of how the team achieved against the following areas:
- Determination of the team goal and objectives
- How shared accountability was achieved throughout
- Maintaining team motivation and focus to achieve results
- Teamwork and collaboration
- Customer impact and results
How will the individual be assessed?
- Written entry form submission
- Live virtual presentation with Q&A
- NHS Questionnaire
Who will assess?
You will be assessed by a range of independent judges who have had a significant amount of experience in the pharmaceutical or medical device industry
Teams – Please note that only four members of the team will be needed at the Pf Awards Virtual Assessment Day
Account Manager – Primary Care Award
Category description:
This category is open to all personnel with a passion for innovation, sales and digital marketing. Please indicate in your entry your proven experience in omnichannel execution. This role is applicable to you if the majority of your time is spent in Primary Care.
Examples of job titles for this category:
· Hybrid Representative
· Hybrid Executive
· Hybrid Sales Professional
· Omni-Channel Sales Representative
Who can enter?
The category is open to individuals only.
What will I be measured on?
We will measure a number of key competencies that have been designed around this role. They will include:
· Team working
· Influencing for results
· Digital led business planning
· NHS & market knowledge
How will the individual be assessed?
Written entry form submission
Live virtual presentation with Q&A
Company product sales or service call (dependent on primary job function)
NHS Questionnaire
Who will assess?
You will be assessed by a range of judges who have had a significant amount of experience in the pharmaceutical or medical device industry and a clinician who is used to this type of role play scenario.
Patient Impact Award
Category description:
This category is open to any individual / team working who have developed innovative collaboration with a patient association, another pharma company or NHS group to address patient needs and showing the clear impact for the patient.
Examples of job titles for this category:
Any job role within the pharmaceutical and medical device industry.
Who can enter?
The category is open to individuals & teams.
What will the team be measured on?
Measurement will be based on demonstration of how the individual or team achieved against the following areas:
· How and why the need for the collaboration was identified
· How the focus of the collaborative effort was agreed & maintained
· How the partnership worked together to achieve the best results for patients
· Outcome and impact of the outcome for patients
How will the individual or team be assessed?
Written entry form submission
Live virtual presentation with Q&A
NHS Questionnaire
Who will assess?
You will be assessed by a range of independent judges who have had a significant amount of experience in the pharmaceutical or medical device industry.
Teams – Please note that only four members of the team will be needed at the Pf Awards Virtual Assessment Day.
Account Manager – Secondary Care Award
Category description:
This category is open to all personnel who work in the work in the UK Pharmaceutical and Medical Device industry with a passion for innovation, sales and digital marketing. Please indicate in your entry your proven experience in omnichannel execution. This role is applicable to you if the majority of your time is spent in Secondary Care.
Examples of job titles for this category:
· Hybrid or digital Representative
· Hybrid or digital Executive
· Hybrid or digital Sales Professional
· Omni-Channel Sales Representative
Who can enter?
The category is open to individuals only.
What will I be measured on?
We will measure a number of key competencies that have been designed around this role. They will include:
· Team working
· Influencing for results
· Digital-led business planning
· Business acumen
· NHS & market knowledge
How will the individual be assessed?
Written entry form submission
Live virtual presentation with Q&A
Company product sales or service call (dependent on primary job function)
NHS Questionnaire
Who will assess?
You will be assessed by a range of judges who have had a significant amount of experience in the pharmaceutical or medical device industry and a clinician who is used to this type of role play scenario.
Remote Representative Award
Category description:
This category is open to any individual who works as a remote representative. Please indicate in your entry submission if your primary role is sales or customer service based. This category is open to both Primary Care and Secondary Care entries.
Examples of job titles for this category:
- e-Representative
- Remote Representative
- Digital Sales Professional
- Telephone Sales Representative
- Customer Services support roles
Who can enter?
The category is open to individuals only.
What will I be measured on?
We will measure a number of key competencies that have been designed around this role. They will include:
- Team working
- Influencing for results
- Planning and organisation
- Business acumen
- NHS & market knowledge
How will the individual be assessed?
- Written entry form submission
- Live virtual presentation with Q&A
- Company product sales or service call (dependent on primary job function)
- NHS Questionnaire
Who will assess?
You will be assessed by a range of judges who have had a significant amount of experience in the pharmaceutical or medical device industry and a clinician who is used to this type of role play scenario.
Want to sponsor? Let’s discuss opportunities: team@pfawards.co.uk